FACT -> Marketing is CRITICALLY IMPORTANT to sell the things we make.  However, marketing often comes with an “ick factor” for many of us, as we are exposed to HUNDREDS of advertisements PER DAY, many of which are dishonest and misleading, with the products prioritizing convenience and profits over the environment.

How can we break this cycle?  Enter Dave Dennis, co-found of Ventana Surfboards & Supplies who takes us through his thinking about ETHICAL MARKETING and helps us understand that there is no easy perfect solution here, but we can CERTAINLY DO BETTER over time.  He also discusses the problem of Greenwashing, where companies intentionally misrepresent their environmental friendliness as a means to sell product.  Join us for a revealing and eye-opening conversation, and let us know if you decide to try the “TELL NO LIES” CHALLENGE?!

Ventana Surfboards & Supplies: ⁠https://ventanasurfboards.com⁠

Ventana’s Instagram: ⁠https://www.instagram.com/ventanasurfboards⁠

To watch the YOUTUBE VIDEO of this episode and the unfiltered AFTERSHOW, subscribe to our Patreon:⁠ ⁠⁠http://patreon.com/user?u=91688467⁠⁠

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