#101 From a Failing Café to a Chef’s Hat: How Ibby Moubadder Built ESCA Group into a Hospitality Empire

Hey Poddy Fam! Welcome back to The Lazy CEO!

In today’s episode, we’re sitting down with the incredible Ibby Moubadder, the Co-Founder and Creative Director of ESCA Group! From initially moving to Australia to study nursing to now leading one of the country’s most innovative restaurant groups, Ibby’s story is one of bold decisions, resilience, and trusting his intuition.

Ibby is the genius behind some of Sydney's most loved venues, including AALIA, Nour, Henrietta, Ito, Lilymu, and Joji. Since launching ESCA Group, he’s expanded to seven thriving restaurants, with four more on the way, won numerous industry awards, and built a team of 270 passionate people.

In this episode, Ibby dives deep into the importance of trusting your gut, the power of good food, and the role of PR in building a brand—especially in creating media stories that put your name on the map.

Connect with us:

Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast

Stay updated with our host, Jane Lu: @thelazyceo

Stay updated with Ibby: @ibby.moubadder

Follow The ESCA Group: @itsescagroup

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