Paige McCormick is the Senior Manager of Social & Influencers at Glow Brands, where she leads social media and influencer strategy across a portfolio of consumer brands, including Sun Tan City and Wellness City. In her role, she oversees national social strategy, creator partnerships, influencer programming, content development, and community engagement, with a focus on building brand awareness and meaningful connections with consumers.
In addition to her work on the brand side, Paige is an active content creator, giving her a unique perspective on influencer marketing from both sides of the partnership. Her firsthand experience building her own platform and working with brands allows her to better understand what resonates with creators, audiences, and brand partners alike.
A former Division I student-athlete and team captain at the University of Louisville, Paige brings a background that spans athletics, marketing, NIL, and the creator economy. She holds both a bachelor’s and master’s degree in Sport Administration from the University of Louisville.
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