Welcome to Episode 3 of The AI Value Track — our brand-new podcast series helping you cut through the AI noise and actually use it in your business.
In this final episode of the series, Simon sits down with Ed Hogg (CEO, SolvedBy.AI) and James Bolle (Head of Data & Insights, ReThink Productivity) to tackle one of the biggest strategic questions leaders face:
👉 Should you build your own AI tools, or buy them off the shelf?
We keep it simple and explore:
Build vs buy decisions tied to strategy and IP
When generic problems justify off‑the‑shelf tools
Niche bottlenecks and owning differentiated capability
Real costs of talent, data architecture and compute
Governance, scope control and reliability expectations
Data quality, sourcing and security by design
Measurable pilots, baselines and explainability
EBITDA impact, inference costs and ROI discipline
Ethics beyond bias, oversight and customer impact
Partner contracts, IP protection and reuse limits
Scaling blockers across finance, compliance, HR and IT
Regulations to watch including EU AI Act and GDPR
If you’re thinking about making AI a real part of your business — not just a buzzword — this episode will help you make smarter, lower-risk decisions.
Tune in and learn how to get your AI projects off the ground — and keep them moving.
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