For years, we've been searching for a better way to help Apparel Ffounders bridge the gap between learning industry concepts and actually applying them inside their businesses.
Whether you're trying to improve your margins, make smarter business decisions, or get an inside look at the ideas shaping my upcoming book, you'll want to join us over on Substack at
https://businessofapparel.substack.com
🤝 Meet Rachel:
Rachel Erickson is a Fractional COO, Apparel Industry Consultant, and founder of Unmarked Street and The Business of Apparel. With 20+ years in technical design and product development leadership, she sat at the executive table of a $25M apparel line and helped scale it to $60M in one year.
After decades working inside major fashion companies, she learned the truth behind billion-dollar brands, and it's not about chasing trends or pumping out endless products. It's about building clean processes, tightly edited assortments, and obsessively focused customer targeting.
Rachel helps founders and CEOs of performance apparel brands:
✅ Build lean, profitable product lines
✅ Streamline operations for growth
✅ Replace overwhelm with executive clarity
✅ Create garments that fit bodies in motion
Whether you're just hitting $1M in revenue or trying to break through the $10M ceiling, Rachel will join you as an embedded operations and product partner—running fittings, line plans, tech packs, and vendor communications so you can get back to leading.
