If you’ve ever thought, “Okay, I have to cover process… but I can literally see their eyes glazing over,” you’re not alone. 

Because when you walk through your process like everyone else, allocators don't hear "rigor." They hear "table stakes," and they're already half checked out by the time you get to the good part.

In this episode, Stacy Havener breaks down how to fix that without scrapping the slide entirely. 

Listen in to hear:

  • How to cover process without just reading the boring slide out loud
  • The fastest way to make your process feel different (even if the slide isn’t)
  • The one line Stacy wants you to stop using when talking process (because it’s a big fat nothing sandwich) 


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