Tahlia Kennedy is the Head of Content at Kinso - Australia's fastest growing startup. This episode is a full masterclass on building an online audience from scratch as well as revealing the full content breakdown for Kinso.
We cover:
How Tahlia landed the job at 20 with no experience by listening to a podcast
The Netflix strategy Kinso use to grow without spending a penny on ads
Why 95% of their content is scripted but never looks like it
How they built a waitlist of 32,000 people before the product even launched
What Dan Martell's team flew in to learn from them
Why creativity will be the biggest unfair advantage of the next decade
Why you should never stop saying your CTA even when it feels annoying
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Sponsor: Pith & Stem
Follow Tahlia on Instagram: https://www.instagram.com/tahlia.kennedy
Follow Freddie on Instagram: https://www.instagram.com/freddiepullen_
Follow Freddie on LinkedIn: https://www.linkedin.com/in/freddie-pullen
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