Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

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The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making.

The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making.
Marknadsföring Näringsliv
Avsnitt
49
Senaste
19 december, 2024
Längd
27 min
Podden Behavioral Science For Brands: Leveraging behavioral science in brand marketing. görs av Consumer Behavior Lab.
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