Most fertility apps look at your past cycles and make a prediction. Sabrina Nowicki built something different.
Sabrina is co-founder of Cyclisity, the digital companion to Taking Charge of Your Fertility — the bestselling book written by her aunt, Toni Weschler. What started as an annual lunch celebrating her first period became a mission to bring body literacy to women worldwide — and to build an app that teaches you to read your own body instead of outsourcing that knowledge to an algorithm.
What you’ll learn
- The 3 biomarkers at the heart of the Fertility Awareness Method and why each one tells you something different
- Why the 28-day cycle myth is holding women back — and what stress, travel, and lifestyle really do to your cycle
- Why Sabrina’s husband, a trained physician, was never taught any of this in medical school
- The data privacy risk most women don’t know about when using free health apps
- Why self-funding was a values decision, not just a financial one
Chapters
00:00 The Influence of Family Legacy on Innovation
03:08 Understanding the Fertility Awareness Method
06:10 The Basic Principles of the Fertility Awareness Method
11:53 Cyclisity: The Role of Education About Women's Health
14:47 Challenges and Learning Curves in Fertility Awareness
17:55 The Importance of Personalization in Health Apps
20:47 The Future of Women's Health Research
23:58 Data Privacy and Women's Health
29:44 Protecting User Data and Future Studies
32:21 Impact of Roe v. Wade on Privacy
35:05 The Advantages of Low-Tech Tracking
38:01 Self-Funding and Business Strategy
41:10 Leveraging Complementary Skills in Founding
44:09 Designing for Correct Use and User Experience
46:57 The Evolution of Cyclisity's Name
50:23 Empowering Female Founders through Investment
📋 Full episode notes + Sabrina’s bio: [link to blog post]
Connect with Sabrina:
🌐 cyclisity.com
📱 TikTok & Instagram: @wanderingSabrinaThe book behind the app:
📖 Taking Charge of Your Fertility by Toni Weschler → https://amzn.eu/d/0cX3icbH
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