Private practice owners who rely on their EHR or booking software to track where clients come from are missing the marketing data that actually helps them grow, and is probably costing you clients.
This episode explains why those systems were never built for that job and walks you through what to track instead.
You'll learn:
Why the system you are already using to track clients - especially if it is your EHR - is leaving out the marketing data that actually helps you grow
How a simple tracking system can tell you exactly where to focus your marketing - and stop wasting time on what isn't working
What data you can track outside your EHR and booking systems, and how it helps you book more clients
You have access to the data that can help you - the trick is knowing where it is stored so you can actually use it to guide your marketing decisions. Without that real data in one place, you end up spending time on marketing that feels productive but isn't bringing in consult requests or discovery call bookings.
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Kathy Colaiacovo. Innehållet i podden är skapat av Kathy Colaiacovo och inte av,
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