After years of building Maiden Coffee side by side, Alyssa and Jack found themselves facing a new challenge — balancing their growing business with their growing family.

In this episode, they open up about how becoming parents completely reshaped their relationship with work, rest, and purpose.

You’ll hear:

  • How having a child actually helped them grow their business faster — and with more focus.

  • Why 100-hour workweeks might get you started, but won’t sustain you.

  • Jack’s candid take on burnout — and why he believes it is necessary.

Whether you’re a parent, an entrepreneur, or just someone trying to find a better rhythm in life, this episode offers an honest look at how to redefine success beyond the grind.

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