Today's guest is Director of Marketing at Lomond and before joining Lomond, he has also worked for Curchods and Seymours.
He heads up the central marketing and creative team for Lomond, the group behind brands including KFH, Charters, Miles & Barr, John Shepherd, Julian Wadden, DJ Alexander, Chase Evans, Clyde, HomeShore and Prospect. That means close to 3,000 people, around 200 branches and 75,000 properties under management.
He is a seasoned marketing professional with a passion for brand development and storytelling, with an ever evolving career in marketing, covering strategy, comms, digital, graphic design, specialising in the property industry.
Career highlights include:
🏅 Award Winner Estate Agency Marketing South East Region, UK at 2021/2022 International Property Awards.
🏅 Award Winner of Best Estate Agency Marketing in the whole of the UK at the 2020/21 International Property Awards.
🏅 Award Winner Best Estate Agency Website, UK at the 2020/21 International Property Awards.
🏅 Award Winner Estate Agency Marketing, UK South East 2021/22 International Property Awards.
🏅 Award Winner of 'Best Marketing & Presentation' award at Surrey Property Awards 2015.
In this episode we discuss marketing attribution, direct mail, AI, PR, social media platforms and plenty more really useful content for estate agents looking to improve their marketing.
Make sure to check out this conversation with the man charged with looking after the central marketing of one of the largest and fastest-growing companies within the estate agency sector.
