Cou Cou Intimates founder Rose Colcord on Ego, Reading in the Age of AI, and Resisting the Personal Brand

Rose Colcord is the founder of Cou Cou Intimates, the 100% organic cotton essentials brand she's built over the past five years into a cult favourite among stylish, creative women worldwide. A former philosophy major with a particular interest in ecofeminism, Rose has resisted the pressure on founders (especially women) to become the face of their own brands, choosing instead to let the product - as well as its artful campaigns and collaborations - to speak for itself. In this episode, she talks about the inspiration and intention behind Cou Cou, her love of literature, and how becoming a first-time mother has reshaped the way she thinks about work, rest, and presence.   -   Phoebe.substack.com @deepread.phoebelovatt @phoebelovatt @coucouintimates