Today on the Community podcast, Kristina is joined by Alli Arruda, host of the Inspire + Move podcast and founder of Benchmark Fitness, to talk about brand partnerships, event sponsorships, and how to create collaborations that are genuinely valuable for everyone involved.
Kristina and Alli share how they’ve grown their own brand partnerships and event sponsorships by starting small, building relationships, and focusing on what they can give a brand before making a big ask. From gifted products to paid sponsorships, they break down why the best partnerships are built over time, not through one-off transactions.
Tune in to hear:
- How to approach brands you genuinely want to work with and start building the relationship before making an ask.
- Why providing value first can open the door to bigger brand partnerships and paid collaborations.
- How to start small with event sponsorships and build the social proof to make bigger asks over time.
- Why a “no” doesn’t always mean the conversation is over and how to find a win-win opportunity.
- How to make sure your partnerships align with your brand, audience, and community.
- Why checking in on ROI and asking for feedback can turn a one-time collaboration into a long-term brand partnership.
Kristina and Alli also talk about creating content for brands you love, making intentional asks, and why your audience size doesn’t have to determine the opportunities available to you.
If you want to land more brand partnerships, grow your event sponsorships, or create collaborations that provide real value to both your community and the brands you work with, this episode is for you. Tune into Community anywhere you get your podcasts for an empowering conversation about partnerships, sponsorships, and creating opportunities by simply being willing to ask!
Connect with Alli Arruda:
Website
Instagram
Facebook
Mentioned In Episode:
Streamline your client experience with Dubsado and manage inquiries, contracts, invoices, scheduling, and more all in one place. Start your free 21-day trial and get 30% off your first year: https://www.dubsado.com/
Get higher quality podcast guests with our Podcast Guest Blueprint: https://www.thesocialsnippet.com/the-podcast-guest-blueprint
My Aligned Purpose Podcast (Nicole Crone)
The Small Business School Podcast (Staci Millard)
Send me a text!
PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews
Support the show
For Your Information:
• Host your podcast on Buzzsprout!
•Join The High Vibe Women Online Community!
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 25% off your first year!
• Connect with Kristina
Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!
Website . Instagram . Facebook . Linkedin
