Copywriter Tanya Brody says think again. In this episode, Tanya makes the case for why a small, engaged list can outperform a massive disengaged one, whether you're starting from zero or already have a hundred subscribers, fifty, or just three.
We cover:
Why showing up each week beats list size
How to start building an email list from scratch (and grow from a small one)
The "serve first, sell second" approach to writing emails people actually want to open
What a strong welcome sequence looks like
How to keep your list healthy and deliverable over time
How Tanya uses (and doesn't use) AI in her own email writing
Tanya also shares why treating your list like an ongoing relationship, not a broadcast, shapes how people respond to what you send.
Whether you're just starting your side hustle or have been putting off building an email list until you have "enough" people, this episode will change how you think about the list you already have.
Do you like what you're hearing? Consider giving it a caffeinated thumbs up. We'd really appreciate it!
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