Most coworking operators are still using AI to write social posts.
Shift Workspaces is using it to rethink operations, hospitality, renewals, sales strategy, dashboards, and member experience.
This conversation with Travis Low completely changed the way I think about what's possible for coworking operators willing to go deeper with AI.
A few things that stood out for me:
Shift built AI systems that monitor everything from call volume and SEO to renewals and member engagement
Travis created an "AI board of directors" with different personalities designed to critique the business and surface blind spots
They're using automation to create more personalized hospitality, not less
Their focus isn't cutting staff. It's helping their team spend less time on admin work and more time with members
One of the biggest lessons: AI is only as good as your systems and your data cleanliness
And one of my favorite quotes from Travis: "The currency in AI is creativity."
This episode is both exciting and slightly overwhelming in the best possible way.
If you've been curious about what AI could actually look like inside a coworking business beyond basic ChatGPT prompts, this episode is worth your time.
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