Have you ever felt like you're meant to build something of your own, but you're waiting for the "right time" or someone to tell you you're ready?
In this episode, I'm joined by JBA member Juliana of Juliana Grippa Designs to talk about what it really looks like to build a jewelry business while working a full-time corporate marketing career. We dive into the power of giving yourself permission to start, overcoming the fear of being visible, and why marketing your own jewelry feels so much harder than marketing someone else's brand. Juliana shares the mindset shifts that have helped her become more confident, more authentic, and more unapologetic as both a business owner and a woman. If you've been struggling with visibility, people-pleasing, or wondering whether you're truly capable of building the business you dream about, this conversation will remind you that the version of you you're becoming is just as important as the business you're building.
What You Will Learn in this Episode:
Why waiting for permission is often the biggest thing holding you back from starting your jewelry business.
How building a jewelry brand becomes one of the greatest personal development journeys you'll ever experience.
Why marketing your own jewelry feels so much more vulnerable than marketing someone else's products.
How consistent visibility and showing up authentically creates confidence, connection, and long-term business growth.
Topics Discussed:
Building a jewelry business alongside a full-time corporate career
Finding the confidence to finally launch your brand
The mindset behind visibility and showing up on social media
Overcoming people-pleasing and the fear of taking up space
The personal growth that comes from entrepreneurship
How community and coaching accelerate business growth
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