Today, we’re joined by Jay Choi, CEO of Typeform, a refreshingly different form builder. We talk about:

  • Strategies that support fast growth, based on the company’s maturity stage
  • AI as a human-like, fully autonomous decision maker 
  • Enabling users to build AI agentic functionary within your SaaS app, as well as making it accessible via MCP
  • Why new competitors offering similar functionality are often unsuccessful at stealing market share
  • The importance of UX and making a tool likeable


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