“Cause anyone can speak and I think everyone should speak.You know go out there and find opportunities”
On this episode of Startups in Stilettos, Carlyn Bushman and Ingrid Zapata-Read sit down with Marta Spirk, professional singer turned TEDx speaker, bestselling author, and strategic speaking advisor for women entrepreneurs. Marta shares how her lifelong experience on stage—from singing and interpreting to speaking—ultimately led her to help women entrepreneurs find their voice, build their confidence, and become more visible.
Marta breaks down what separates a good presentation from a truly powerful thought-leadership talk, explaining why your goal shouldn't simply be to inform an audience, but to make them think differently and take action. She shares the key elements of an effective signature talk, including storytelling, vulnerability, specificity, audience connection, and a clear message that naturally leads people to want to learn more about you and your business.
What We Talked About:
From Singing to Speaking [1:52]
Showing Up Online with Confidence [7:12]
How to Build a Signature Talk [12:04]
Finding Your Signature Story [20:28]
How to Own the Stage [28:36]
Connect with Marta:
@martaspirk on Instagram
Marta Spirk on LinkedIn
Connect with Ingrid:
@itsingridsworld on Instagram
Ingrid Zapata-Read on Linkedin
Grow With Community
Connect with Carlyn:
@carlynbushmanconsulting on Instagram
Carlyn Bushman on LinkedIn
Carlyn Bushman Consulting
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