Proximity can change your life fast but only if you stop treating it like something you pick up when it’s convenient. Ken Jocelyn opens with wins from the Proximity book launch and momentum building toward Create 27 in Atlanta, then pivots into a coaching message that cuts deeper: most of us want the benefits of great relationships while resisting the responsibility that makes them last. 

We go to Ruth 1:16 and the turning point between Ruth, Naomi, and Orpah. One person leaves when the road gets hard. One person stays and discovers that staying is a strategy. We unpack what commitment looks like in real life: letting the right people “test” you, refusing to treat high-level relationships casually, and choosing the hard conversation when tension shows up. Ken shares stories from decades-long friendships and what it means to clear your calendar and show up, because proximity is built through consistency. 

Then we get practical. You’ll hear a simple exercise to “name your Naomi” and “name your Ruth,” plus a framework for strengthening mentorship and trust through time, talent, and treasure. We also talk about gratitude as a discipline that improves your thinking and keeps you humble, and we close with the reminder that staying is never wasted. If you’re considering Create 27 (Jan 27 to 29) tickets are discounted now and seats are limited. Subscribe, share this with someone you care about, and leave a review so more people can find Proximity.

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