Ep. 228 features Maksim Afanasev, Founder of Pixl.Bet, to discuss his journey from sportsbook product leadership to entrepreneurship, and how he is building a free-to-play sports gaming platform designed to capture the excitement of betting without the financial risk.
Hear them discuss:
Maksim’s 17-year journey in the betting industry, from Coral to sportsbook product leadership and Sportradar.
How experimenting with AI and building a World Cup prediction game led to the creation of Pixl.Bet.
Pixl.Bet’s mission to deliver the excitement of betting through a free-to-play experience without financial risk.
The platform’s use of tickets, points, predictions, multiplayer games, challenges, and social features.
How Bingo and other interactive games are helping Pixl.Bet build a stronger sports-focused community.
Early traction, including around 1,500 users, 25–30% active users, and more than 3,000 user-generated reels.
The challenge of user acquisition and Pixl.Bet’s focus on organic growth, referrals, and micro-influencers.
Potential monetization through affiliate partnerships, sponsorships, advertising, and non-gambling brands.
How AI-powered “vibe coding” is changing the way founders can rapidly prototype, test, and improve new products.
Pixl.Bet’s plans to grow its community, attract sponsors, develop products for gaming operators, and explore new gaming concepts.
📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/
Podden och tillhörande omslagsbild på den här sidan tillhör
BettingStartups.com. Innehållet i podden är skapat av BettingStartups.com och inte av,
eller tillsammans med, Poddtoppen.
