THE GODFATHER OF WEIGHTLIFTING - Greg Everett | Brute Training Podcast

Weightlifting is far more technical, less popular, and much harder to master than most people realize - and Greg Everett explains why the sport still demands true obsession to succeed. If you care about Olympic lifting, CrossFit, coaching, or building real expertise, this conversation will change how you think about progress, training, and what it actually takes to make it in the sport.Greg Everett - one of the most influential weightlifting coaches of the last two decades and the force behind Catalyst Athletics - breaks down the realities behind coaching at scale, why he chose to stay deeply hands-on instead of building a purely automated business, and how that decision shaped his legacy. He also shares how his writing career, early online content, and sheer timing helped him become one of the first major voices in the digital weightlifting world.You’ll discover:Why in-person coaching still matters, even in a remote-first worldHow Greg built a massive library of weightlifting education before social media made content easyThe mental shift from athlete to coach after injury forced a new pathWhy weightlifting needs more than perfect technique dogma - and why flexibility mattersHow CrossFit helped create a much bigger audience for weightlifting and new opportunities for athletesWe also get into the sport’s biggest misconceptions, including why so many outsiders drastically underestimate the difficulty of weightlifting, why elite lifters are often misunderstood by the general public, and why performance and health don’t always move in the same direction. Greg’s take on general physical preparedness, recovery, and the limits of “more conditioning” cuts through a lot of the noise that surrounds strength training.If you want a smarter view of Olympic lifting, athlete development, coaching, and the evolving relationship between CrossFit and weightlifting, this episode delivers both the big-picture context and the practical lessons. Essential listening for lifters, coaches, and anyone who wants to understand how great sports get built.Brute Redmond Code https://living.redmond.com/discount/BRUTE?redirect=%2Fcollections%2Fall-eligable-for-affiliate-discountWhich Program Is Best For You: https://www.brutestrengthtraining.com/quiz/