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Lee Mathews on Navigating an Independent Fashion Brand

Dela

To mark 2024 Melbourne Design Week and the release of Advance Copy’s book, Growing Independent Fashion Brands, the iconic Australian fashion designer Lee Mathews and publisher and creative director Beth Wilkinson, gathered a small group of fashion industry insiders and admirers of the brand for an intimate conversation.

In this characteristically frank reflection, Lee delved into her founding principles, offshore production, the pricing conundrum and so much more. Take a moment to sit down and tune in to this much-needed personal account of an iconic independent brand owner. Enjoy!  

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Post-production & editing: Mark Smith

Music & post-production: Emmanuel Corre

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