Mills sits down with Caroline Copp, Pilates teacher turned online business strategist, who went from running two physical studios to building a membership that actually made money — and now helps other wellness practitioners do the same. This one's packed with hard-won lessons on why wellness experts resist niching, what "charging properly" really means, and how to stop being the best-kept secret in your industry.
Topics covered:
What Made a Successful Studio Owner Walk Away
Why Your First Online Offer Probably Won't Work (and That's Fine)
Why Wellness Experts Resist Niching (and How to Get Past It)
What "Charging Properly" Actually Means in Wellness
How to Go From Practitioner to Recognised Expert
What Success Really Looks Like (No Sunday Night Dread Required)
Let's Connect:
Come say hi on Instagram @mills_gray — DMs are always open
Find Caroline on Instagram: @carolinecopp DM her for her free training — it's just dropped and it's worth having.
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