Seasonality hits every brewery differently. A beach town in July looks nothing like a mountain town in February. In this panel, we are bringing together breweries from very different markets to talk about how they plan for the swings, manage staffing and inventory, adjust events and marketing, and keep revenue steady when foot traffic shifts. This conversation will include real examples of what has worked, what has not, and how they think about cash flow, community, and long term sustainability when the busy season ends and the quiet season begins.


This conversation features:

  • Cory Smith (Twin Oast Brewing)
  • Daniel Callender (Salty Turtle Beer)
  • Jenna Brown (South Lake Brewing Company)


Join us in person for CBP Connects Chicago

June 15-17, 2026

Come get inspired, leave with actionable strategies: https://cbpconnects.com/

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