The online space changes frequently. If you don't learn to adapt as you go, you're going to get discouraged, and that discouragement will make you want to give up. In 2015, when blogging stopped working for business the way it used to, Jill learned to reframe setbacks as puzzles to solve rather than reflections of her worth. Now, we're well past the pandemic boom years, and things are changing in a major way again. As we enter a new era of online business, you need to stay open to outcomes without being attached to them, build your self-efficacy by continuing to sharpen your skills, and rethink offers that no longer fit today's buyers. So if launching without a launch narrative isn't working in 2026, it's your job as an entrepreneur to pivot until you find the thing that works.
Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.
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