Beats Vines and Life
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Exploring Gen X Culture, Wine, and Filmmaking with Christopher McGilvray of Nomadic Bear Productions

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Welcome to another episode of Beats, Vines & Life! Today, host MJ Towler sits down with award-winning filmmaker, storyteller, and founder of Nomadic Bear Productions, Christopher McGilvray. Based out of Santa Cruz, Chris’s journey takes us from his upbringing at the base of the Santa Cruz Mountains through the heyday of Silicon Valley’s rise, to his creative evolution at USC, global travels, and ultimately to a decade crafting cinematic narratives for iconic wine brands like Ridge Vineyards.

In this episode, we explore how Gen X culture, family, and the pursuit of passion intersect on screen and in the vineyard. From childhood trips across Blossom Hill Road and the changing face of Los Gatos, to discovering a love of film with classics like Back to the Future and The Breakfast Club, Chris’s story is a trip through the cultural touchstones that defined a generation. Chris shares how his immersion in linguistics and storytelling shaped his approach to documentary filmmaking, shedding light on the deep connections between land, legacy, and the people who make wine.

We’ll dig into the making of Eden, his acclaimed film about Mount Eden Vineyards, family succession, and what it really means to chase your creative vision—even when it challenges the fabric of family. Along the way, expect reflections on music, philosophy, the art of conversation, why the Santa Cruz Mountains remain one of California’s best-kept secrets, and why sometimes the most powerful stories start, simply, with a glass of wine.


Pull up a chair, pour yourself a glass of something good, and join us for a conversation about music, movies, wine, and life—Gen X style.


For more information about Eden the movie click the link!

Follow Chris on IG!


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Until next time, cheers to the mavericks, philosophers, deep thinkers, and wine drinkers! 


Grenache Fest is BACK!!! Grenache Fest is coming to Waitsburg, Washington, bringing with it a focused, celebratory spotlight on one of the world’s most important and expressive grapes. This year, we will start with a blind tasting seminar hosted by MJ Towler, Chauncey Arkfeld, and Michael Alberty, followed by smaller breakout sessions across town.


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