In this episode of the Creativ Rise Podcast, Joey sits down with 20-year-old filmmaker Will Latham of LumaWorks Video. Will graduated high school two years ago, skipped college, and has been building his video business full time ever since. In the six weeks of the Creativ Rise Mastermind alone, Will closed $73,000 in contracts, including his first five-figure deal and a 12-month retainer, going from charging $500 for product videos to landing $25,000 months before his 21st birthday.

This episode is a masterclass in what actually separates creatives who stay stuck at low rates from those who break through to high-ticket work, and it has nothing to do with your camera, your age, or your city.

Here's what's covered:

  • Why video is worth more than $500 and how to position it that way by shifting from selling a deliverable to solving a business problem
  • Value stacking and what it actually means — the pre-production meetings, brand deep dives, and multi-asset offers Will uses to charge 10x what he used to
  • How to identify higher-leverage clients who have real problems, real budgets, and real reasons to say yes
  • Cold outreach, follow-up, and the mindset around rejection — why Will treats every no as motivation and keeps swinging for the fences
  • How age becomes an asset, not a liability and how young creatives can use their perspective to educate and win clients
  • When to hire an editor and how to get over the financial and control hurdles that keep most creatives stuck doing everything themselves
  • Why the Creativ Rise Mastermind gave Will a 24X ROI and what the single biggest mindset shift was that changed everything

Whether you're a photographer, filmmaker, UGC creator, or social media manager who's tired of undercharging and overworking, this conversation will challenge how you think about your pricing, your clients, and what your creative business could actually become.

P.S. If you're ready to make the same kind of shift Will did, the 6 Week Creativ Rise Mastermind is where that foundation gets built. Get on the waitlist for Round 16 at www.creativrise.com.

FREE TOOLS & TRAININGS→ Pricing Calculator: https://www.creativrise.com/pricingcalculator→ Pitching Masterclass Course: https://www.creativrise.com/pitchingmasterclass→ Sales Call Formula Course: https://www.creativrise.com/offers/RM2ZPtZx/checkout→ Productivity Course: https://www.creativrise.com/productivity→ Money Management Training: https://www.creativrise.com/moneytraining→ Fix Your Inquiry Form: https://www.creativrise.com/inquiryform

LISTEN & SUBSCRIBE→ Apple Podcasts: https://apple.co/creativrise→ Spotify: https://open.spotify.com/show/creativrise

FOLLOW ALONG→ Instagram: @creativrise | @joeyspeers | @christyjspeers

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