The Walk Around
Avsnitt

S5E06 - 2026 Automotive Market Outlook: Affordability and Demand

Dela

Tyson Jominy, SVP OEM Solutions at JD Power, discusses affordability pressures, interest rates, lease returns, and why stable demand and mid-cycle conditions will shape dealer planning for the 2026 auto market.


Episode Breakdown

00:00 - Meet Tyson Jominy from J.D. Power

01:05 - Affordability and the role of monthly payment

03:29 - What longer loan terms mean for dealers

04:36 - Limited used supply and strong trade-in values

05:38 - Service lanes as a used inventory opportunity

06:49 - Does the 2026 demand outlook remain optimistic?

08:47 - SAAR forecast and vehicle price expectations

10:40 - Interest rate outlook and OEM-supported financing

11:46 - Leasing as an affordability strategy for dealers

12:33 - Fixed ops profitability and warranty impact


For more information about our guest, visit their ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠


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