From integrated marketing campaigns to farmer-led storytelling, this episode of The Dairy Download explores the strategies dairy organizations are using to strengthen consumer connections and build brand relevance in a rapidly evolving digital landscape. In this discussion, we examine how companies are leveraging social media, influencer partnerships and authentic content to engage audiences, enhance transparency and elevate the voice of the dairy industry.
Tune in for insights from Austin Blythe, Marketing Director with Tillamook County Creamery Association and Valerie Morrow, Director of Social Media at Dairy Farmers of America!
If your company is interested in sponsoring a block of episodes of The Dairy Download, contact IDFA’s Lindsay Gold at lgold@idfa.org.
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