In this episode, Perrin sits down with Matti Seppänen, a self-taught photographer and visual storyteller based in Finland. Matti opens up about how a career-ending accident led him to pick up a camera, how he built a business in luxury travel and tourism without a single formal class, and why going viral on Instagram was one of the worst things that happened to his growth. He also gets honest about burnout, what clients actually want from a photographer, and why 1,000 targeted views will always beat 100,000 random ones.
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