Josh & Wes | Cast Iron Print Works | Shirt Show 330

While AI slop is bleeding into every facet of the industry, shops like Cast Iron Print Works are proof that screen printing with integrity isn’t going anywhere, and it’s on its way to coming at a premium. Josh & Wes join us to talk about what it takes to protect the craft without getting left behind. Topics of discussion include: Timbo’s art direction pivot, slop probs, where we draw our lines in the sand on AI, gig posters, the reality of transitioning into in-house merchandising, high standards and accountability, balancing creative and production, culture shifting toward premium art and printing, the value of identity, making peace with our wardrobes, finding the right clients, switching shop management platforms, shop layouts, and Aaron Sorkin.

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