Ep. 286: “Just Do It” – Kosta Kritikos on Rebranding a Family Legacy Into Aieres Group

Some people wait their entire careers for permission to pursue the thing they actually want. Kosta Kritikos, CEO & President of Aieres Group waited fifteen years until he finally decided to take the leap and it’s changed everything. On this episode of Out of the Hourglass, Kosta shares how First Nick Companies became Aieres Group, a transformation a year and a half in the planning and fifteen years in the making. This is a story of the name, the people, the brand, the culture…  it's all connected.