Laura McDonald breaks down the enterprise multithreading strategy that helped her hit 305% of quota by mapping the hidden power base inside her accounts. Learn how to uncover real influence, neutralize blockers, get access to key stakeholders, and activate your entire company to help you win.
🕸️ Map the “shadow” org chart to uncover who actually influences the decision
🚧 Identify blockers, understand competitor support, and build a plan to neutralize resistance
💘 “Play Cupid” by matching your executives and experts with the right customer stakeholders
🏢 “Wire the building” by creating multiple relationships across both organizations
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