Private club entrepreneur Tommy Shuey and CBRE’s Kelly Whaley discuss how these venues fill a growing need for personalized service and engagement outside the home or office, while driving value for both property owners and local communities.


·     A new “third place” is emerging: Private clubs are filling a growing desire for curated spaces where people can connect outside the home and workplace—a trend worth watching.

·     Landlords stand to benefit: These venues come with specialized space requirements that can translate into enhanced asset value and differentiated tenant mixes.

·     Investment opportunities are expanding: “Clubonomics” is carving out a distinct niche, especially in markets undergoing transformation and reinvention.

·     Dallas offers a blueprint: The city's embrace of upscale amenities outside the traditional downtown illustrates how this trend could impact urban real estate.

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