Humans of Agriculture
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Tom & Mick: Building a Wagyu Business, Managing Market Cycles and Leading with Purpose with Anna Speer

Dela

Welcome to the Tom & Mick Show! This week, Tom & Mick sit down with Anna Speer, whose career has taken her from teaching and AgTech to leadership roles with AuctionsPlus, Australian Agricultural Company, Woolworths and now Stone Axe.

Anna shares what she’s learnt about building strong teams, making commercial decisions and creating long-term value, while unpacking how Stone Axe is building a vertically integrated Wagyu business from conception through to consumption.

In this episode:

  • Anna’s unconventional career through agriculture and AgTech
  • What private equity brings to an agricultural business
  • How vertical integration can reduce exposure to market volatility
  • Using 10-year herd modelling to make better decisions today
  • Managing rising feed, fuel and labour costs
  • Why building your own brand isn’t always the best strategy
  • Wagyu genetics, premium markets and future growth
  • Building teams and adapting your leadership to different people

Chapters

00:00 Introduction and catching up with Anna Speer
03:01 Anna’s career through agriculture and AgTech
07:49 From Woolworths to Stone Axe
12:39 Private equity and commercial decision-making
19:29 Wagyu genetics and growing Stone Axe
26:14 Managing market cycles and supply chains
31:20 Herd modelling and planning 10 years ahead
36:00 Consumer trends and Wagyu’s premium market
40:04 Managing rising input costs
44:40 Branding, Angus and supply chain partnerships
50:17 Leadership and building better teams

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