The challenge isn't deciding whether to market—it's knowing where to invest your money and how to know if it's actually working.
In this episode of ChiroFEAST, Dr. Jeff Danielson sits down with John Sanders, Google Ads strategist and founder of RevKey, to discuss how chiropractors can generate qualified new patients through Google Ads while avoiding the costly mistakes many clinics make.
Together they cover how to measure marketing success, why conversions matter more than clicks, how AI is changing online search, and what every chiropractor should know before hiring a marketing agency.
IN THIS EPISODE, YOU'LL LEARN ✅ How Google Ads can generate qualified chiropractic patients ✅ The biggest mistakes chiropractors make with online marketing ✅ Why clicks don't matter if they don't become patients ✅ How to evaluate a marketing agency before hiring them ✅ What metrics actually predict marketing success ✅ How AI is changing Google Search and chiropractic marketing ✅ Why your website plays a critical role in converting leads
ABOUT JOHN SANDERS John Sanders is the founder of RevKey, a digital marketing agency specializing in Google Ads for healthcare practices. With more than 15 years of experience in healthcare marketing, John has helped chiropractors, physical therapists, dentists, and other medical practices generate qualified leads while maximizing their marketing ROI.
Learn more about RevKey: https://revkey.com/podcast
ABOUT DR. JEFF DANIELSON Dr. Jeff Danielson is a chiropractor, speaker, author, and founder of Big Fish Enterprises, where he coaches chiropractors across the country on practice growth, leadership, patient retention, Team Doc, and building thriving chiropractic businesses.
Learn more: https://www.mybigfishenterprises.com/
Explore Team Doc: https://www.mybigfishenterprises.com/teamdoc
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