TIMESTAMPS 1:09 SEO guidelines for writers in 2021 7:59 Creativity when writing for SEO 10:43 Mediocre vs. top-notch content briefs 17:00 Content briefs for inhouse vs freelance writers 20:22 How to motivate writers 23:34 How GPT-3 will change the content landscape forever 31:25 How to develop the best piece of content on the web for a certain topic 35:36 What data to put into a content brief 38:55 How machine learning changes the Google search results 41:11 Is there a place for websites in Google’s future? SHOW NOTES Bill King’s podcast: www.billkingtm.com/podcast Frase: www.frase.io GPT 3: https://openai.com/blog/openai-api/ FOR MORE Subscribe to the channel for more videos: https://www.youtube.com/channel/UCoQ5uxfxcnObjzLAk1lmM6g?sub_confirmation=1 Subscribe to the Growth Memo: https://www.kevin-indig.com/ Follow me on Twitter: https://twitter.com/thegrowthmemo iTunes: https://podcasts.apple.com/us/podcast/tech-bound-podcast/id1488939659 Spotify: https://open.spotify.com/show/1Ze0gqMmuh22rR8rVv0oz8?si=87cysHp3S5yEzNuuUK9Ezg&nd=1 Simplecast: https://tech-bound-podcast.simplecast.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit techbound692.substack.com Rss Apple Podcaster →