A jobposting tells candidates whatthey'lldo. Your reputation gives them a sense of whothey'lldo it with.
Rory and AJ Vaden discuss how leaders can use their personal brands to attract the right people and build a team that stays. AJ shares what strong candidates ask during interviews, why she has become more visible in Nashville while hiring locally, and how she writes recruitment letters that explain the vision behind an open role.
They also explore honest job expectations, fair compensation, and ways a smaller company can create opportunities that appeal to talented people.
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