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Grab Bitten's book Sugar Bomb in Your Brain here → https://amzn.to/4wrHXpD
What if the reason you can't stop at one cookie has nothing to do with willpower, and everything to do with your brain chemistry?
In this episode, Ben Azadi sits down with addiction specialist Bitten Jonsson, who has spent nearly 40 years treating sugar and carb addiction. She breaks down how sugar acts like a psychoactive drug that hijacks your reward center, why some people are wired to be far more susceptible than others, and how three forces inside the body quietly drive the cycle of craving, bingeing, and shame.
This might be the most eye-opening conversation we've had on why "just eat less" almost never works.
What we get into:
Why sugar, flour, and starches all act as psychoactive substances, not just the white powder
The three types of eaters, and how to tell an addict from a harmful user
The three forces driving overeating: the reward center, the reptilian brain, and the pancreas
Why sensitivity to sugar is actually a survival superpower, not a weakness
How real addiction hides behind labels like anorexia and binge eating disorder
Why keto and carnivore can heal the system when moderation keeps failing
The role of purpose, energy, and gratitude (vitamin G) in lasting recovery
One line to remember: You are not addicted to food. You are addicted to the psychoactive substances hiding inside so many foods.
Learn more about Bitten's work at https://bittensaddiction.com
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