What does it really take to build a profitable arcade business from scratch and scale it into a franchise? In this episode of Side Hustle to Small Business, Sanjay sits down with Paul Baillie, Co-Founder of Shift Arcade, to unpack the journey of building a modern arcade brand through bootstrapping, smart growth, and strategic franchising.   Paul shares how Shift Arcade went from a simple idea into a thriving entertainment business, the realities of funding a startup without outside investors, and the lessons learned while preparing to franchise. This conversation is packed with practical insights for entrepreneurs looking to turn passion-driven ideas into scalable businesses.   Topics include:

  • Building an arcade business from the ground up
  • Bootstrapping versus raising capital
  • Creating memorable customer experiences
  • Preparing your business model for franchising

  Chapters

00:00 Introduction

2:45 Building Shift Arcade

9:41 Overcoming nerves

12:18 Expanding the business

19:19 Advice for other entrepreneurs

21:02 Closing and contact

  Learn more about Shift Arcade at https://shiftarcade.com/   At Hiscox, we believe in supporting entrepreneurs who bring bold ideas and strong communities to life. Explore resources and coverage options to help protect and grow your business at Hiscox.com.   #franchising #bootstrapping #startupjourney

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