Brooke Franklin | Lessons from Growing Lululemon, Cotton On & TOM Organic, 8-Step Framework To Scale Product Brand Growth, Key Differences Between Startups & Big Business, Managing Work with Kids | Ep 89.
Brooke is a powerhouse in the product industry. She spent six years helping scale lululemon, where she managed stores, led operations, and eventually oversaw $100 million in retail stores as the Australia/NZ Area Director. She went on to become the Country Manager of Cotton On managing over 200 stores and more than $250M in sales. From there she moved to General Manager at TOM Co, where she radically expanded their range and led the business to a successful sale. Brooke loves both big and small business, coaching startups and demonstrating her strategic scaling prowess. She's not just a leader; she's a legend in the industry, and is passionate about good business.
Mentioned in Conversation:
Strategies that led the growth of lululemon, Cotton On & TOM Organic
The ONE piece of advice she gives to product-based businesses looking to scale
Key differences in growing startups and big business (and what you can learn from each)
The 8-step framework to scaling a successful product-based brands
Her unique take on managing work/life balance with 2 young kids
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