The lash industry isn't dying, but the old way of running a salon is. In this episode, Mike and Shauna talk through the real 2026 data on salon growth, why retention beats prospecting right now, and how membership models, service upsells, and a stronger brand story are keeping the best businesses afloat. They also get into what happens when you rely too heavily on one ad platform, and why authenticity is winning over polished AI content.
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