Sales doesn’t have to feel pushy, awkward, or inauthentic. In fact, according to sales and communication expert Nitya Kirat, great selling has nothing to do with persuasion tactics and everything to do with trust.
In this episode, Nitya, CEO of YOSD Consulting, shares why the best salespeople ask the best questions, how to simplify your messaging so people actually understand what you do, and why rushing the sales process is costing you more than you realize. We dive into emotional intelligence, knowing yourself as a seller, overcoming money stories, and creating a consistent sales process that works, even in uncertain economic times.
If you’ve ever said “I hate sales” or struggled to convert great conversations into paying clients, this episode will completely shift how you think about selling.
Website: www.yosdconsulting.com
LinkedIn: https://www.linkedin.com/in/nityakirat/
YouTube: www.youtube.com/@tinysaleshabits
Email: nitya@yosdconsulting.com
00:00 Introduction to the Guest: Nitya Kirat
01:45 Nitya’s Background, Career Shift & YOSD Consulting
03:45 Why Sales Feels Uncomfortable (And How to Reframe It)
05:50 Sales as Trust-Building, Not Persuasion
08:05 The Power of Asking Better Questions
10:45 What Actually Makes a Great Sales Meeting
13:00 Rushing the Sales Process & Scarcity Mindset
14:30 Talking Pricing, Proposals & Money Stories
17:00 Emotional Intelligence & Knowing Yourself as a Seller
20:00 Finding the Right Clients & Cultural Fit
24:10 Simplifying Your Message & Avoiding Jargon
27:00 Corporate Speak vs. Clear Communication
31:00 Creating a Consistent Sales Process
33:00 Converting Now, Later or Never
37:00 Serving Before Selling & Authority Positioning
39:00 Winning Virtually & Supporting Clients with AI
41:00 Sales Trends, Technology & Human Connection in 2026
43:15 Keeping It Simple: The Fundamentals Still Win
45:30 Final Thoughts & Where to Connect with Nitya Kirat
The Powerful Ladies podcast, hosted by business coach and strategist Kara Duffy features candid conversations with entrepreneurs, creatives, athletes, chefs, writers, scientists, and more. Every Wednesday, new episodes explore what it means to lead with purpose, create with intention, and define success on your own terms.
Whether you're growing a business, changing careers, or asking bigger questions, these stories remind you: you're not alone, and you're more powerful than you think.
Explore more at thepowerfulladies.com and karaduffy.com.
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