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You Can’t Teach a Syllabus (And Why Accuracy-first is Killing Enrollment) - Matt Coss

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"People ask me all the time, 'Are you worried that AI's gonna take your job?' and I tell them, no, but I'm worried that you would ask me that question, because it tells me a lot about what you think my job is."

We chat with researcher Matt Coss. 

Matt is a professor of applied linguistics in the Department of Modern Languages & Classics at the University of Alabama (USA). A research-practitioner who has taught Mandarin and Spanish across all proficiency levels for 13 years, his work focuses on task-based language teaching (TBLT), assessment, language program design, and student retention. He is also the Interviews Editor for TASK: Journal on Task-Based Language Teaching and a founding co-editor of the Focus on Practice section of Language Awareness.

 

In this episode, we discuss:

  • How a childhood happenstance and an adopted aunt bypassed traditional language learning methods completely.

  • Why tracking technical language gains as an absolute baseline sets a language program up for total institutional collapse.

  • A direct look inside a Task-Based Language Teaching (TBLT) classroom where a student successfully performed a task but swore their teacher "didn't teach them anything."

  • Why language classrooms are the ultimate retention machine for universities, outperforming massive STEM cohorts by fundamentally validating student identities.

  •  How rigid vocabulary lists and zero training in meaning negotiation caused fluent clinicians to completely misdiagnose a critical patient case.

  • Real strategies for working inside a strict curricular environment by identifying functional communication gaps rather than forcing artificial vocabulary drills.

  • How to bypass structural paralysis by simply asking learners what they tried to say this week but couldn't.

  • Why a student asking for a complex grammar rule is actually a cry for comprehensibility, and how to serve chunks over metadata.

 

*Prefer video? Watch the episode on YouTube.

 

FOR MORE FROM MATT COSS:

1. Connect on LinkedIn

2. Visit his website 

 

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