AI is disrupting every industry and maybe it’s caused a shake up or 2 in your agency over the last year. But there’s an opportunity that most agencies are likely overlooking.
That’s according to today’s guest, Richard Banfield. Richard is a veteran of agency life, a self-described recovering CEO, multiple time author, now an investor and advisor. He was the co-founder of Acceleration, which was purchased by WPP several years back.
In today’s conversation with Richard, you’ll hear:
How the relevancy & appropriate role of agencies has changed in recent years
The 2 ways agencies can help clients with AI adoption
An analogy that will change how you view your agency’s value
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