We’re back from our summer break and diving into a topic we’ve been talking about a lot off mic - analogue (or offline) marketing. What is it? What does it entail? And what are the potential benefits?
As well as discussing the AI backlash and other broader trends making analogue marketing more popular right now, we share ideas and inspiration for your own offline campaigns. Franky also chats about her experience handmaking and distributing a small run of mini-zine business cards earlier this year.
Have you tried any of the analogue marketing methods mentioned in this episode? Join us on Substack to share your thoughts. We’d love to hear from you!
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