Can kindness actually be a competitive advantage? Tara May, CEO of Aspiritech - a tech company where over 90% of the team is autistic - has built a thriving business by proving that empathy and performance go hand in hand. Join host, Adam Contos as he sits down with Tara to explore her path from driving major revenue growth at Winsight and working with brands like Disney, Hershey's, and Wells Fargo, to founding a company centered on neurodiversity. You'll discover the "ROI of kindness," why clarity is one of the most underrated tools in leadership, and how accountability and compassion can coexist even in the toughest workplace decisions. As a champion for neurodiversity and a mom of an autistic child, Tara brings a powerful perspective on what it really means to lead with both heart and results in this episode of Start With a Win.
00:00 Intro 02:50 Cultural Transformation? 05:08 ROI of this, what does it mean! 08:40 This is what is needed for engagement in the workplace. 12:10 Built environment to thrive and if you don’t have it, it could cost you! 14:33 Can you have both accountability and this in a business? 19:55 Key tips when you hold up a mirror. 23:45 Be great if it was a triple shot of espresso however it is this!
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