Most couples would laugh at the idea of working together, let alone working together on a business. So I was intrigued by Nicole and James, a couple living in Bondi, Australia and they run a design studio called Betsy & Francis.
After moving to the country and working in 9-5 jobs, they realised that it was possible to have their own business. James was freelancing on the side and decided to train Nicole in graphic design so that they could work together as a couple.
Instagram and Dribbble are their main sources of client acquisition. They also cold call local businesses and mention their design services with James’ Irish charm.
They have garnered enough clients that Nicole was able to quit her job and work full time on Betsy & Francis.
We talk about what it’s like for a couple living in a new country, mindset and focus for the business, grit and perseverance to have anything you want, price lists, and the dynamic of working together as a couple.
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