What if the goal isn't to build a business you'll work in forever?
In this powerful conversation, I sit down with exited founder and entrepreneur Alisha Pennington to unpack one of the most overlooked topics in women's entrepreneurship: business exits.
While over half of businesses in America are women-owned, only 1.34% of women will ever sell, transfer, or successfully exit their company. Alisha believes the reason isn't a lack of business knowledge or financial literacy. It's something much deeper.
Together, we explore the identity, worthiness, and emotional attachment that keep so many women tied to businesses they've already outgrown, and why building a company that can thrive without you may be one of the most liberating things you ever do.
Whether you're scaling a multimillion-dollar company, building a personal brand, or just starting your entrepreneurial journey, this conversation will challenge how you think about ownership, freedom, legacy, and what it truly means to create wealth as a woman.
Tune in to hear:
Why only 1.34% of women ever sell or transfer their businesses
The surprising role identity plays in keeping women stuck
How motherhood often forces founders to create more sustainable businesses
The difference between building a business and becoming your business
What founder dependency really costs you
How to start preparing your company for an eventual exit even if you never plan to sell
The practical systems, team structures, and assets that increase business value
Why selling a business isn't failure…it's often legacy
Alisha's personal journey exiting her seven-figure company
The emotional realities of life after a successful exit
How women can create more freedom, options, and wealth through intentional business design
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